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The client needed a comprehensive and visually engaging e-commerce platform to sell their growing range of Indian beauty and cosmetics products directly to consumers across India. Their existing setup lacked a structured digital storefront capable of managing a large and deeply categorized product catalog spanning lips, eyes, face, hair, skincare, nails, and fragrances with new product launches, combo deals, gifting solutions, and a seamless mobile-first shopping experience suited to India’s fast-growing beauty market.
We developed a fully featured cosmetics e-commerce platform for Renee Cosmetics on Shopify, built around their brand identity of “Reinventing Beauty.” The platform features a deeply structured product catalog across 8 major categories along with Combos, Gifting, and their sub-brand Princess by Renee. The store includes hotsellers and new launches sections, a free gift on orders above ₹799, customer account management with exclusive login offers, and strong social commerce integration across Instagram, YouTube, Facebook, and Twitter.
Shopify, HTML5, CSS3, JavaScript, Liquid (Shopify Templating), REST APIs, Cloud Hosting (Shopify CDN)
Renee Cosmetics is an India-based beauty brand and Shopify e-commerce platform focused on “Reinventing Beauty” for the modern Indian woman. The platform offers a comprehensive range of makeup and personal care products spanning eyes, lips, face, hair, skincare, nails, and fragrances with dedicated sections for new launches, hotsellers, combos, and gifting. With a mobile-first shopping experience, free gift promotions, customer loyalty incentives, and an integrated sub-brand Princess by Renee, the platform delivers a vibrant and accessible beauty shopping experience designed for India’s growing direct-to-consumer cosmetics market.
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